Metaverse tokens have risen in the last 24 hours since the announcement of Facebook’s rebranding to Meta as the company shifts its long-term focus from social media and messaging to immersive 3D virtual environments.
At the time of publication, Decentraland (MANA) grew by 54.8%, Axie Infinity (AXS) – by 15.5%, The Sandbox (SAND) – by 23%, and Dentral Games (DG) recorded an increase of 13.8%.
Mark Zuckerberg confirmed the change of focus during his main presentation Connect 2021, which took place on October 28. Appearing first from the real world, Zuckerberg then bathed in the otherworldly blue light, and then was transferred to a simulated virtual reality.
“Over time, I hope that we will be seen as a meta-global company, and I want to consolidate our work and our identity on what we are building for,” he said. “It’s time to adopt a new brand of the company to cover everything we do to reflect who we are and what we hope to create.”
Over the next year, Meta will introduce a set of new features that will include Facebook and Instagram in the meta-universe work environments, as well as offer multiple user accounts that will allow users to separate personal and work lives.
Although the metaworld is already big news in the cryptosphere, changing the Facebook brand naturally brings more attention to the sector and beyond.
The recent rebranding of Facebook is not the first time Zuckerberg has reconciled the company’s interests with cryptocurrencies. In 2019, the CEO of Facebook caused a frenzy in cryptocurrency, announcing the launch of a new cryptocurrency called Libra.
The plan attracted the attention of Congress and has since languished in the hell of development, losing key founding members of the council, combining its ambitions and renaming it Diem.
Zuckerberg and Meta will no doubt hope that their next contact with the cryptosphere will be less difficult.
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