Why Do Insurance Agency Websites Need SSL?

There are a number of compelling reasons why insurance agency websites should go SSL, including security, encryption, and trust. Google is making a big push to move all websites to SSL, and as of October 2017, “Passwords and credit cards are not the only types of data that should be private. , Starting with version 62, will show a ‘not secure’ warning when Chrome users type data into HTTP sites.

What is SSL and why is it secure?

When navigating to a website, you will see a domain name solution starting with http: Sites starting with http: are not SSL sites. All SSL sites start with https :. SSL is an acronym for Secure Sockets Layer, the virtual standard used to establish an encrypted link between a web server and a browser. The SSL link ensures that all data communicated between a web server and a browser is kept private.

In other words, SSL keeps information sent over the Internet secure and private, allowing only the intended recipient to receive it in an understandable format. Most people are unaware that the information they send over the Internet is eventually transmitted from computer to computer before it reaches the selected destination server. That is, any computer that communicates your information in this chain can intercept important information such as usernames, passwords, credit card information, and medical information. SSL encrypts this data, which is not readable by anyone except information. End destination server. This is important to increase security and protect confidential information from hackers and identity thieves.

SSL authentication

Provides authentication in addition to SSL encryption. As mentioned earlier, your information is usually transmitted over a series of computers. A good example of this could be a quote form that contains confidential information about prospective insurance clients. Any of these intercoms can steal your confidential information by pretending to be the end destination website. This security issue can be avoided by using a public key infrastructure (PKI) and obtaining an SSL certificate from an authorized SSL provider. SSL certificates are issued to certified agencies, such as your insurance agency, after going through several identity checks to prove that they are trustworthy. Insurance agencies willing to accept credit card payments will need to use SSL for their sites.

Browser Alerts and Visual Tips

Major web browsers such as Chrome, Mozilla, Safari and Edge now provide indicators to help users determine if an insurance website is secure. Websites with SSL indicate that the site is secure in the upper left corner by using the word security or giving visual cues. For example, the word “secure” or a lock or other icon may be displayed. A non-SSL website, on the other hand, may contain a warning icon, or otherwise indicate that your site is not secure, warning users not to use your site and send any sensitive information.

It’s just a matter of time before all insurance companies and brokers want to move their sites to SSL. SSL certificates are not expensive, they usually cost between $ 50 and $ 70 a year depending on the host, and many offer perennial discounts. Our recommendation is that insurance agencies that have not yet converted to SSL should do so immediately. SSL certificates will help protect your agency, your customers, your prospects, and your confidential data. Agencies that need assistance updating their insurance agency website or converting to SSL can approach a veteran insurance agency sales agency.

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